9:12:11 The Genius of Value

Several weeks ago, at Pebble Beach, a car sold for the highest price on record: A 1957 Ferrari 250 Testa Rossa changed hands for $16.4 million, eclipsing the previous record of $10.9 million in 2009 (also a Testa Rossa).

This $16.4 million sale raises questions:

* Does this single out the most valued car of all time?

[VW test car]

* Is this Ferrari simply the best automobile ever?

* Was its designer, Enzo Ferrari, the greatest genius of his type to grace this planet?

My answers are no, no, and no.

Certainly, the giddy price paid for the Ferrari reflects more than automotive worth. Apparently, those with funds to park see a rising market in classic cars, not tanking real estate or bubbly tech stocks.

But even discounting the investment angle, the $16.4 million price still awards the Ferrari marque distinction. Wasn't that cache earned on the Gran Prix circuit? Certainly. But were Ferrari wins from unmatched automotive design genius?

I would offer that Enzo Ferrari was undercut when in negotiations with Ford Motor Company to sell his company, he abruptly broke off talks. Henry Ford II was furious. He ordered his engineers to show up Ferrari. Well, a newly minted Ford GT40 went out and beat Ferrari four years in a row.

Okay, if not price, what makes for the valuable, the best, the genius in automobiles?

I'll start with value for the dollar. Automotive genius is putting together an affordable, durable car that goes from the wilds of Alaska to Patagonia and stays together. A car that doesn't beg for an expensive uber-mechanic (balancing carburetors on a Ferrari V-12 is no trivial task). See where I'm going?

My nominee for the most valuable car ever (to pick a comparable vintage): the 1957 Volkswagen, Type 1. The Bug is the most produced car model in history. Built like the kitchen sink, elegant in its simplicity, made to travel on almost any road put down by man, in any weather. And with a copy of John Muir's How To Keep Your Volkswagen Alive: A Manual of Step by Step Procedures for the Compleat Idiot, any shady tree mechanic, anywhere, could keep the Bug running.

Creating a great, affordable product is the ultimate challenge. Many people, as Henry Ford II showed, can take a blank check and get spendy results. But to do what Ferdinand Porsche did and come up with a winning design, more ubiquitous than even Henry Ford's Model T: That is genius of value. Many tried to make Everyman's car. But nobody succeeded like Herr Porsche. Ask any of the 21,529,464 VW owners!

Image credit: google images


Read more ...
(click to enlarge image)

The Cat at Light's End

Read Charlie Dickinson's story collection, The Cat at Light's End, as an ebook in these downloadable formats:

.mobi (Kindle)
.epub (most other readers)
.pdf (for PCs)

Also, a flash fiction, "Ylena Thinks Nyet," is at Cigale Literary Magazine.



more posts

4:21:15 The Sea Lions at Astoria
3:26:15 Sacrificing for a Lower Water Bill
3:10:15 The Moral Case for Fossil Fuels, a Book Review
2:5:15 Pinhead Books aka e-books
1:15:15 Good Riddance to Old-School Shaving!
12:20:14 Three Whys I Quit Reading a Book
12.12.14 the life-changing magic of tidying up, a book review
11.12.14 Oil Changes
10.29:14 Grapefruit
10.17:14 Doomsday Preppers, a TV series review
9.30:14 The Trigger, a book review
9:10:14 Clipboard People
8:23:14 Ukraine Diaries, a book review
8:21:14 My Home Darkroom on a Shoestring
7:29:14 Right Speech
6:28:14 Pacific Power's Wily Ways
6:20:14 My New Clarks Sandals
5:31:14 Portland's Water Woes, Again
5:10:14 Faster Dial-Up
4:11:14 Update on Stockpiling Light Bulbs
4:10:14 The Next 100 Years, a book review
3:15:14 A Cruel and Shocking Act, a book review
3:8:14 Ukraine: Another Revolution Gone Awry
2:9:14 The Flight (and Fight) of the Hummingbird
1:25:14 My Frugal Byways
1:20:14 Walden on Wheels, a book review
1:2:14 Growing Up Amish: A Memoir, a book review
12:27:13 Micro-Apartments
11:28:13 The Moneyless Man, a book review
11:23:13 The Lost Art of Walking, a book review
11:10:13 The Cultural Revolution Cookbook, a book review
10:23:13 The Biker Angel
10:11:13 No Self-Serve Gas in Oregon
9:28:13 A Street Cat Named Bob, a book review
9:23:13 The Life & Extraordinary Adventures of Private Ivan Chonkin, a book review
9:18:13 Autumn Leaves
8:19:13 The Worst Car Driver & Why
8:12:13 The Gardener from Ochakov, a book review
7:25:13 Le Havre by Kaurismaki
7:20:13 This Ain't California
6:27:13 The Antidote: Happiness for People Who Can't Stand Positive Thinking, a book review
5:29:13 My Linux (Mis)Adventures
5:25:13 Southern Cross the Dog, a book review
5:5:13 Russian Tumbleweed
4:16:13 "The Machine Stops" by E. M. Forster
3:26:13 Camera-rama
3:25:13 Moore's Law
3:13:13 Grocery Shopping 
2:28:13 Razor Blade in Moonlight
1:27:13 Made in Russia: Unsung Icons of Soviet Design, a book review
1:6:13 Alleys
12:9:12 White Bread, a book review
12:4:12 Update on Old-School Shaving
11:12:12 Ten Great Buys at Dollar Tree
11:6:12 My New Russian Camera
10:29:12 Leaf Day
10:2:12 The Russian Navy in New York?
9:21:12 The Righteous Mind, a book review
9:14:12 Revolution, 1989, a book review
8:23:12 Train Whistles in the Night
8:2:12 Why I've Stockpiled Light Bulbs
7:22:12 Old-School Shaving
7:16:12 Злектроника МК-52, computer de minimus
7:4:12 Ivan's Childhood by Tarkovsky
6:21:12 The Unabomber, a modern Thoreau?
6:12:12 Do the gods exist?
6:7:12 My "Retail Therapy"
5:28:12 On Taxes, We Should Go Green
5:17:12 Portland's Trash
5:6:12 The Toaster Project, a book review
4:24:12 No Seconds
4:12:12 Portland's Runaway Utility Bill
4:8:12 The Repossession, a book review
3:30:12 How I Got Published in Mississippi Review
3:18:12 Rothko
3:9:12 The End of Money, a book review
3:1:12 gutenberg.org
2:18:12 Beauty Plus Pity, a book review
2:5:12 Kirk's Castile Soap
1:29:12 Confessions of a Fallen Standard-Bearer, a book review
1:22:12 Thirst, a book review
1:17:12 My IBM ThinkPad 1999-2012
1:11:12 String Beans
12:22:11 Spiritual TMJ
12:16:11 1Q84, a book review
12:11:11 How Portland Became Portlandia
12:1:11 The Fixie
11:20:11 Camus' Insight
11:13:11 Old & Worthy
11:7:11 Life Is Tragic
10:31:11 A Matter of Death and Life, a book review
10:25:11 Dead Letter, Email Fatigue
10:18:11 Reinventing Collapse, a book review
10:11:11 Rereading Pirsig
10:1:11 The Sisters Brothers, a book review
9:26:11 The Great Stagnation, a book review
9:16:11 Coffee, The Affordable Luxury
9:12:11 The Genius of Value
9:5:11 Death and the Penguin, a book review

home